Dragons’ Den fans cringe at ‘painfully uncomfortable’ pitch as entrepreneur ARGUES with Peter Jones
thesun.co.ukDRAGONS' Den fans have been left cringing at a "painfully uncomfortable" pitch in the boardroom. A hopeful was seen ARGUING with Peter Jones after failing to come up with the correct numbers about his business.
Richard Johnson headed to the boardroom to pitch his street food awards business to the five dragons. The former journalist revealed he had started up the Street Food Awards – across the UK, Europe and America.
As well as writing a book about street food, Richard had taken part in BBC food show Kill It, Cook It, Eat It. However, he was looking for a Dragon to help him out with sponsorship contacts after suffering through the pandemic.
read more on dragons' denICY RECEPTION I got 5 nos on Dragons’ Den after they begged me to apply… now I'm worth £86mZERO TO HERO I was told my business was 'worthless' - I've now sold it for £12million As he explained his business to the Dragons, they were initially impressed with his street food initiative.
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