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Claire Segal, Longtime PR and Marketing Exec for the Arts in Los Angeles, Dies at 94

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hollywoodreporter.com

Claire Segal, a public relations and marketing executive who represented Southern California arts centers, organizations and nonprofits like the Los Angeles Music Center, L.A.

Opera and the Center Theatre Group, has died. She was 94. Segal died Wednesday of natural causes at her home in Los Angeles, her daughter Laura Stegman announced.

Segal, who served from 1979-87 as the Music Center's first director of public affairs and marketing at a time when an umbrella arm handled fundraising for all its resident companies, helped ensure the Music Center's legacy and the work it presented on its stages.

She created and supervised its PR, advertising and promotional activities and the marketing program for its annual Unified Fund campaign, including.

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