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CAA Acquires Creative Entertainment Agency Tandem

Forbes Entertainment Department innovations

20.01.2021 - 03:21

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deadline.com

deadline.com:

CAA is expanding its digital media partnerships and branded content with the acquisition of Tandem, a leader in the entertainment industry when it comes to sales and creative agencies.Tandem was founded in 2016 by Libby Bush and Kelsey Berlacher and has built innovative revenue-generating partnerships, digital-first campaigns and creative endeavors for notable clients such as The Walt Disney Studios, ViacomCBS, Funny Or Die, Forbes Entertainment, and Tastemade, among others.

They have also worked with leading brands that include Airbnb, Samsung, Starbucks, General Electric, and Clorox. The firm’s services range from partnership sales, strategy and management, to brand positioning and creative.“In four short years, Libby and Kelsey have

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