Box Office Enjoys Biggest Weekend Since Pandemic Shut Down Theaters
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hollywoodreporter.comOver the March 6-8 weekend in 2020, movie ticket sales in North America totaled a combined $101.2 million before beginning their precipitous — and unprecedented decline — due the novel coronavirus pandemic.
Revenue fell to $54.8 million the following weekend, according to Comescore. By March 20, almost every cinema had closed up shop except for drive-ins.
That weekend, ticket sales plummeted to $195,952, prompting a collective sigh of grief across Hollywood and the exhibition industry.
In the time since, it has been a roller-coaster ride; some theaters reopened, while some of those had to close again. Nearly a year later, there's at last hope of a recovery.
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