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Amazon confirms Prime Day date for July

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Amazon Prime Day will take place on 12 and 13 July in the UK, the retailer has confirmed. Prime Day is one of the biggest sales events of the year and Amazon has confirmed it will be returning to a July slot, with deals set to begin on 12 July this year.

The deals will be exclusive to Prime members and will include discounts on Amazon Prime Video, Music and Prime Fresh, says Amazon.

Usually Amazon Prime Day takes place in mid-July but the last two years have seen some disruption to the sales event, with Prime Day taking place later in the year due to the impact of Covid and supply issues across the UK and beyond.

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